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500 million Instagram accounts use Instagram Stories every day, and we’re expecting to see that number rise in 2020! Because of this, Instagram has been innovating by finding new ways for brands to engage with their followers, in the form of different engagement stickers for stories.Instagram Stories stickers are a great way to encourage your followers to chat and share their opinions and experiences with you, which, in turn, will help create a loyal following that feels connected to your brand.

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Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks.

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Our first-hand experience of working inside law firms and now as an external agency, means we really do understand the sector and your clients. Speak to us today about how we can help drive your business forward. We understand what your clients are looking for, where they look for law firms and how they buy legal services. Instruct an agency which understands your clients. Having previously worked for a variety of B2C & B2B companies, such as Interflora, independent fashion labels and law firms Faith brings a great deal of creativity to the table. Find extra details on https://marketinglawyers.co.uk/.

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Make sure you ask about all other fees upfront as well: Fixed transaction fees – are they charged for declined transactions as well, are there any contract cancellation fees, minimum monthly invoice, how much is the setup fee and if it has to be paid upfront, is there any additional annual and monthly fee, how much will you be charged for every statement and bank wire, and very importantly what are the chargeback, retreival and refund fees. You may know that you will get your funds but you also need to know when exactly. Every credit card processing provider and acquiring bank will have different remittance turnaround times. It mainly depends on your risk category and the type of merchant account setup – for example, a direct MID setup where acquirer is paying you directly means less time because there’s no need for funds to reach the Processor company first and then be forwarded to your bank account.

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What Local SEO Looks Like? A better question will be ‘what will local SEO look like in 2020?’ With almost 50% of searches on Google already having local intent, the importance of local SEO is and will be on the rise in the coming years. So, coming to the key takeaways for local SEO 2020, see the listed points: User engagement will always be the topmost factor in local SEO. The businesses with maximum engagement will be the ones prioritized by Google in its SERPs. With voice search getting familiar with smartphone users, it’s essential that you need to go for real-time keywords. Long-tail keywords and the ones in the form of questions will work! Reviews and ratings are another factor that will play a greater role in influencing local SERP rankings.

As a small business owner, you should be focusing on keywords relevant to your niche. Using such keywords, you can reach out to a limited but more specific audience. For instance, if you sell shoes online, “genuine leather shoes” might work better than the most popular keywords for you. That’s because the competition for long-tail keywords or specific phrase keyword is relatively low.

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The increasing level of competition has meant that businesses are now looking for smaller target markets, where they can thrive. And making efforts to stamp their online presence in such niches. Hence, with knowledge of such ideals, your home business can optimize to increase visibility, depending on the local target-niche. From this, you are assured of gaining a competitive edge over other competitors who have not yet identified the smaller target market and are still grappling with the increased market competition.

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Jason Argall or the growth of a marketing influencer? Jason Argall is an entrepreneur specializing in digital marketing and expansion in global markets. He has built brands in the health supplements category such as PhiNaturals and Shrüm. He currently serves on the board of Radial Research Co (RAD on the CSE). With his track record and experience, he has the know-how and experience to build global brands with a strong market presence in the USA, Canada, the UK, Europe, India, Latin America, and Brazil.

Jason Argall has also co-founded various e-commerce software companies such as Zoompages, the performance marketing landing page builder, and Chatvertiser, the first SMS/chat conversational marketing software of its kind. Jason started digital marketing in the late 90’s on Yahoo search, before Google Adwords existed. He has been involved in founding and scaling numerous successful digital brands.

Jason Argall is a founding member at ScaleMyBrand. Most brands get held up on building landing pages and run into roadblocks. They find themselves asking. “Is a simple online catalog product page ok? Is WordPress too slow? What sections should we include?” We’ve create a custom landing page builder from the ground up, allowing you to build your landing pages with the optimal structure and tech stack. CRO (Conversion Rate Optimization) is short-sighted which is why we’ve coined the term RCRO (Revenue & Conversion Rate Optimization). It’s important to run split tests with your brand’s revenue goals and business model in mind. RCRO takes into account your AOV, CLTV, net margins, market share, etc. ensuring we are optimizing for your brand’s success–not just your click to sale ratio.

Jason Argall about personal brand development : Building an online personal brand for yourself is something more imperative than you may think. When you hear the word branding, you may think about it only in terms of a business and not as something you need personally. However, establishing a personal brand is very important and will help you advance down your career path. Personal branding is all about creating a reputation — aka, a brand — that represents the sum total of your career and professional persona. It’s about who you are, what it is that you do, how you work, and where you are headed.

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Top quality online marketing company for Italian firms? What is Local SEO? Local SEO is an act of optimizing your local business website so that you are found for the local searches in Google that are most relevant to your business. What is the difference between local SEO and organic SEO? Organic SEO is the practice of optimizing your business website to make it search-engine compliant, and get it ranked in SERPs for the relevant keywords. Local SEO is more about building relevant signals around a particular location. Organic SEO has its goal to get ranked as high as possible for a set of target keywords whereas local SEO aims to get into the local listing packs.

A local SEO campaign can dramatically reduce spend for competitive PPC keywords (AdWords, Facebook Advertising, Affiliate Advertising etc.) Local SEO helps local users with high purchase intent to find your business. Local SEO strategies ensure your business is visible in on Google Maps, Apple Maps and other popular navigational Apps that people use to find local business.

Another pointer for business growth and outreach is using virtual tours to give a video-centric view of the location of your home business, as well as talking about your products and services. Virtual tours are particularly useful if you are a restaurant that happens to be a tourist stop-over point. A listing on Google My Business is proof that Google will easily find your business. By putting your site online, you can easily be noticed by prospects within your proximity. SEO is particularly crucial in optimizing your business as per the location and will help you rank faster on any local searches. You can also get listed in the Bing version of Google My Business, which is the Bing Places for Business, which helps in improving your discoverability. See even more info at here.

For our italian readers:

Le pubblicità di Facebook non ti danno molto spazio (e agli utenti non piace sempre darti tutta la loro attenzione), quindi devi arrivare subito al punto. Ciò è particolarmente vero con gli annunci video; gli utenti vogliono leggere solo una breve descrizione prima di decidere di guardare o no il video. Esattamente come ha fatto Animoto in uno dei loro ultimi Facebook Ads. Il loro invito all’azione è chiaro. “Guarda il nostro summit con questi grandi influencer e ottieni il 25% di sconto sul nostro piano. Per ulteriori informazioni clicca qui. ” Questo è super diretto e utilizza quella che chiamo la formula “Fai questo per avere questo” (ne parleremo più avanti). Fondamentalmente, stanno dicendo “Fai questa azione per ottenere questo vantaggio“. È chiaro, arriva subito al punto ed è efficace.

Instagram è un mezzo visivo, quindi i tuoi post devono semplicemente avere un bell’aspetto. Non hai bisogno di attrezzature fotografiche professionali, sarà sufficiente che le immagine siano nitide, ben illuminate, ben composte e messe a fuoco. Più importante dell’aspetto in se è cosa lascia quella immagine all’utente finale, devi cercare di trasmettere un emozione, che sia positiva come stupore, tenerezza o negativa come antipatia o rabbia. Le foto eccezionali sono belle, ma se non raccontano una storia o non entusiasmano le persone, non ti aiuteranno nel tuo marketing, sii tutto non non essere noioso e banale.

Offriamo una vasta gamma di servizi mirati all’aumento del traffico target, dall’ottimizzazione della seo alla ricerca delle keywords. I nostri SEO specialist, si occuperanno di posizionare il tuo sito, della struttura e della scrittura dei contenuti, applicando tutte quelle tecniche che ti permetteranno di posizionarti in cima ai risultati di ricerca su Google. Abbiamo studiato e approfondito tutte le tecniche seo, specializzandoci per offrire il miglior risultato possibile ai nostri clienti. Vedi altro dettagli on agenzia SEO.

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More ways to get visitors : Test the difficulty of the search term identified: Choose a subject with a relatively low difficulty. Of course, you do not want to target the most competitive keywords. Even on YouTube, for some keywords, the competition is brutal. Check the level of competition for that chosen search term using a Moz tool: Once you have made sure that you have chosen a relatively easy term, it is time to take the next step. Identify the first result from YouTube and the first result from Google. Search Google for the word you have chosen. In my case, I’m looking for “emotional song download”. Notice the characteristics of the first result on the first page.

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You need to buy the right kind of traffic. For instance, there are many program-generated traffic wholesalers out there, these days, who are actually just a bunch of fraudsters. You may see hits, but you won’t see sales and value. Additionally, other wholesalers may just not be right for you – you need targeted traffic, hits from potential buyers. Another thing to consider is that search engines don’t approve of certain types of paid traffic, and once you earn yourself a penalty, it can be hard to bounce back. The bottom line? Buy website traffic, it works, but be sure to do your homework upfront. Read extra info on buy targeted website traffic.

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Get more Instagram followers recommendations? Since Instagram started to hide likes, it’s harder to gauge what content performs best. While you can see how many likes your posts get, your followers can’t, so there’s no bias in getting a double-tap on a post just because it looks like a popular content. Today brands need to look further into their performance metrics and track comments, saves, Instagram Stories views, shares, and even DMs to understand how their content performed.

When the opportunity presents itself, aligning your content with trending topics or hashtags can improve discoverability and engagement. For example, you can ride the wave of a trending topic or event, such as a holiday, in a relevant way to boost your engagement and reach. Or you can participate in one of the many hashtag holidays that exist, such as #NationalCoffeeDay (falling on October 1st in 2018). Mark relevant events in your calendar so you can prepare relevant content in advance. Be sure to join the conversation in a meaningful way and when in doubt, ask yourself if your target audience would actually pay attention to the trend.

If you’re looking to reach new audiences, Instagram influencer partnerships are by far the best performing platform for brands. With an average 3.21% engagement rate compared to 1.5% across all social networks, having a strong influencer campaign strategy is a real asset to brands looking to grow on Instagram. But it’s not just any influencers – brands are starting to sway towards building long lasting partnerships with micro-influencers. Simply because, when done right, micro-influencer marketing works! Later teamed up with influencer marketing platform Fohr to learn more about influencer marketing trends and how brands can better work with influencer in the future. See additional information at free followers for instagram.

Up and coming brands are constantly on the lookout for new influencers to help promote their company and products. After all, marketing is the lifeblood of just about any business. When companies are trying to pick out a handful of Instagram influencers for their campaigns, they also pay lots of attention to how much interaction your posts get from your following and the general niche audience of your profile. By the same principle as the social proof factor that we’ve mentioned above – when people see that your content has lots of real interaction, they’re way more likely to follow your profile. In short, given that your profile looks popular, many people will follow you to stay up to date if they like the general breadth of content you put out.

Instagram can be a highly-targeted, visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business. In fact, over 500 million Instagram and IGTV users browse the app every day, making it home to some of the most engaged audiences around. But like any social network out there, there are the right ways to use your Instagram profile, wrong ways to use it, and clever ways to use it.

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